S1 E9 Into the Fire: The Culture of Sink or Swim

Season #1

In Episode 9 Dee & Brad explore how your company can be 24% more profitable - you heard me! When we throw people into the deep end with no training and then sit back and expect results, we are making a bet that will take a long time, or may never pay off. The sink or swim culture - you know the one, where you are hired, receive no training and are expected to "just know" what you are supposed to do. The construction industry is famous for this but it applies to many other industries. Changing the sink or swim culture to a swimming lessons culture can have massive benefits to your company and your people. Gain knowledge, revenue, profitability, and GASP! Happier employees who stick around! Find out how in this cast!